Earlier on this year we put together an video that told the story of Bio-rad’s history. The brief was to use a timeline to show the evolution of their products as a response to the needs of their customers.
Our first thought - it’s about time that the electrophoresis business saw a little more whimsy. To us, there isn’t any point in making people watch things they don’t want to watch. The folks at Bio-Rad, being the excellent clients that they are, agreed. The result was a successful exploration of design and storytelling. And it’s fun, too.
The original timeline concept request from the client took to new heights in revealing Bio-Rad’s achievements. If I were to push it a bit, I’d say it’s a classic retelling of the hero’s journey, except with a timeline pointer as the hero.
Strengthening our commitment to super awesome client services, Rival Schools is pleased to announce Corey Tracey as our Account Manager effective May 2010. Corey, @seetracey is charged with developing and managing our integrated client services team as well as leading new business development while working to support Rival Schools vision as the most awesomest and influential digital agency ever.
Three years ago we began on a notion that we could start a new kind of digital agency, one that felt right for us. An agency fueled by strong creative and backed by a team of unique and talented individuals capable of capitalizing on existing and emerging technologies to deliver award-winning digital experiences. Despite the worst recession of our lifetime, we are extremely proud of what we managed to accomplish. We designed a successful platform, created several entertaining and noteworthy games, help some major brands sell more of their major products and had fun along the way.
So to everyone who has taken a chance and put their faith in Rival Schools, we thank you. Cheers.
Its clear that the publishing world is breathing a slight sigh of relief with the launch of the iPad and digital readers. In hopes of kickstarting a new more interactive magazine experience. A limited number of magazines became available over the Easter weekend release of the iPad. Perhaps the most prominent of these publication is TIME Magazine’s new magazine app. Its the print edition of TIME plus more. More international content, more photos, video coverage and live update from TIME.com. But with these added features does it justify the per issue price of $4.99? From the early overall user response its been pretty negative and we agree.
The cost of materials, shipping and distribution is zero. But does the PLUS MORE features justify the x15 times the price of the current paper issue. Currently you can get 56 paper issues for the bargain price of $20.
We strongly feel that digital publications will change the way we read magazines and other newsstand publications forever. The biggest barrier seems to be what is the appropriate price point for this new interactive digital?
Vancouver is Awesome is a Vancouver base organization dedicated to the study, promotion and preservation of Vancouver arts and culture. Just recently they did a feature on us in their Home Grown section.
